The Top quality Environment of Apple Shops Essay

Abstract

The branded environment of Apple has made Apple a major head in the selling of high priced, high quality technology. The designers and designers associated with Apple have created a recognizable icon which is repeated differently through the many Apple stores. This kind of recognizable icon is the glass staircases which in turn show the creativity and forwards moving style ideas from the Apple Company. The Apple retailers have a futuristic environment which has a tendency to the customers just about every need. In designing the ultimate Limits retail store, I viewed toward the branding approaches of Apple. I repeated the Apple idea of setting up a unique online experience, not merely an artifact to look at. The Apple Retail store has accomplished great success through their particular techniques to creating an effective top quality environment.

Keywords: logos, futuristic, exclusive, recognizeable

Branded environments are brands (or stores) that have a recognizable characteristic which can be unique, quickly identifiable, and extended through the store environment. Components of a branded environment can include the outside façade with the store, the interior façade with the store, components used throughout the store, signs or labels used for promoting purposes. The key benefits of branding a setting can be seen in the achievements of the Apple Company's shops. Apple can be an internationally known company with retailers worldwide that sell Macintosh personal computers, application, iPods, iPads, iPhones, third-party accessories, and also other consumer electronics such as the Apple TV1. The first Apple Stores were opened up in 2001 the United States with Steve Jobs as the co-founder and chief executive office. Apple has expanded The japanese, the United Kingdom, Canada, Italy, Sydney, China, Switzerland, Germany, Italy, Spain and China. Apple has obtained excellence in creating a recognizable logo and retail store experience which will brands their very own environment. An important icon which provides branding for the Apple stores is the cup...



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